THE NEW FOREST
With new techniques (such as Google Earth or drones) we increasingly familiarize ourselves with the view of earth from above. From this perspective, one could see the planet as a sculpture, or a canopy as a canvas. For The NEW Forest, trees will be planted in a specific arrangement, selected by the colours of their leaves and their corresponding foliage. As the forest ages, a design will slowly arise. By 2216, the forest will be fully-grown and an aerial perspective will reveal a souvenir from the 21st century: a flashy logo saying “NEW!” Each season shows different colour combinations, generating a new NEW! logo for years to come.